Sturgis Rider News Article Template

  • Title
    • Concise – less than 50 characters
    • Accurate
    • Specific
    • Exciting
    • Mysterious

       
  • 1920x700px (72 dpi) Hero Image
  • 200x200px (72 dpi) Thumbnail Image
     
  • Intro  
    • 1 paragraph
    • 100 word maximum
    • Answers questions:
      • Why is it useful/entertaining/informative/necessary to read?
      • What will this content do for me?
        • Examples
          • “Revolutionize the way you ride by checking out these 15 insider motorcycle touring tips from staffers at the American Motorcyclist Association!”
          • “Check out these eight ways to cure a hangover so you spend your Sturgis Rally vacation succeeding, not struggling.”
          • “Make any future stops by the police go as smoothly as possible by checking out this list of dos and don’ts.”
    • Briefly states what kind of content can be expected when one reads on
    • Last sentence leaves reader with a cliff hanger that encourages them to click through to read more
       
  • Body
  • Conclusion
    • Summation of article information
    • Encouragement to use and share article information
    • Suggestions for places to find similar information
       
  • Call for Comments
    • Question related to article subject matter used to spark conversation in the comments section
    • Examples:
      • “Do you have your own touring tips and tricks? Share them with other riders in the comments below!”
      • “What are some of your favorite Black Hills attractions to visit? Let us know in the comments below!”
         
  • About the Author
    • Author headshot or company logo - 200x200 px @ 72 dpi
    • “About [name of author/business]”
    • Approximately 75 words that introduces you and outlines qualifications that make you an expert in the article’s subject matter
    • Include link out to author/business website