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“GEICO knows motorcycles, and the Sturgis Buffalo Chip
knows motorcyclists. That’s why we continue to partner
with them year after year. Not only do they provide the
best bang for the buck, but their staff’s level of
professionalism never ceases to amaze us. Together, we
worked to develop a comprehensive marketing and
promotions program that delivered huge results. The
Sturgis Buffalo Chip continues to be our best
opportunity to reach hundreds of thousands of qualified
consumers at one time, in one place during the Sturgis
Rally.”- Kelly Arseneault, GEICO |
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““Three years with the Sturgis Buffalo Chip and we’ve
enjoyed every minute. Their dedicated staff are focused
on making our company shine, they consistently exceed
our expectations in every aspect of our partnership” – strong>Rollin Karoll, Spectro Oils |
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“The Sturgis Buffalo Chip represents a huge opportunity
for the Budweiser brand. Its loyal and passionate fan
base is a very favorable cross section of our core
audience. For us, the Sturgis Buffalo Chip serves as an
anchor point for our entire marketing and promotion of
the Budweiser brand during the Sturgis Rally.” -
Andy LaRose, Anheuser-Busch, Inc. |
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“Victory Motorcycles has been a proud sponsor of the
Sturgis Buffalo Chip for many years because of the
unique way that it places our brand and products into
the heart of motorcycle culture. We plan to return
bigger and even better in 2012 to keep ourselves in
front of motorcycle enthusiasts, industry and media who
flock to the Sturgis Buffalo Chip each and every
August”. – Robert Pandya, Victory Motorcycles. |
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Partner with the Largest Music Festival in Motorcycling (TM)
Partner with the Premier Entertainment Venue and Travel Destination in Motorcycling:
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Sponsoring the Legendary Buffalo Chip:
Each year the Sturgis Buffalo Chip extends invitations to corporate partners to create an exclusive community of brands who would like to connect with a national and international audience, while associating themselves with an event with a clear pattern of growth and a reputation for being a category leader for over three decades.
The Sturgis Buffalo Chip offers the potential to build powerful brand association with a world class event that occurs annually through a premium niche market within the Sturgis Rally. The strong media presence coupled with “The Chip’s” high profile appeal, makes it an all-encompassing business opportunity for your company that drives awareness, credibility and sales.

Partnerships are custom built to meet prospective clients marketing and sales goals. The Sturgis Buffalo Chip’s dedicated staff can help match your brand with the right opportunities for your business size and budget. For a 2012 Partnership Prospectus call Lon Nordbye (605) 347-9000 or email lon@buffalochip.com.
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