Multi-Platinum Rockers Added to Jelly Roll and Kid Rock Led Sturgis Buffalo Chip Summer Festival Lineup

Theory of a Deadman brings their sky-high hooks, rumbling grooves and unapologetic hard rock sound to the Chip Wednesday, Aug. 7, 2024

Sturgis, SD (January 25, 2024): The Largest Music Festival in Motorcycling® expands the 2024 Sturgis Rally concert lineup with a performance from the multi-platinum selling hard rock force Theory of a Deadman Wednesday, Aug. 7. Theory of a Deadman joins an exciting Sturgis Rally lineup that includes Jelly Roll, Kid Rock, Travis Tritt, Aaron Lewis and many more yet to be announced. Passes are available now at

“You can’t have The Best Party Anywhere without some of the best party bands anywhere!” Said Sturgis Buffalo Chip President Rod Woodruff. “Something about Theory of a Deadman’s music just makes you want to head down to the amphitheater, grab a couple drinks and rock out all night with your friends.”  

The multi-platinum-selling Canada-based group’s mixture of alternative metal and post grunge, with smatterings of country and acoustic have earned them ten top 10 hits on the US Billboard Hot Mainstream Rock Tracks chart, as well as three no.1 hits. Buffalo Chip guests will lose their minds to rockin’ bangers like “Bad Girlfriend,” genre-melding triple-platinum anthems like “Rx (Medicate),” ethereal ballads like “Angel,” and catchy party earworms like “Bitch Came Back,” and offerings from their latest release Dinosaur, to name a few.

In addition to world-class entertainment, Buffalo Chip guests can experience thrilling events, powerful freedom celebrations, worthwhile charity rides and events, top-tier bike shows, heart-pounding stunts, white-knuckle racing events and more during the 2024 event. The festival runs Aug. 2-11, 2024. For a full list of Sturgis Buffalo Chip events, see The Buffalo Chip is home to the Sturgis Rally Information Center™ and is the official sponsor of the free Official Sturgis Rally Registration Program.


About the Sturgis Buffalo Chip 

The Sturgis Buffalo Chip® is the award-winning leader in music and motorcycle lifestyle experiences. Hailed as The Largest Music Festival in Motorcycling® and The Best Party Anywhere®, it has been the epicenter of the annual Sturgis Motorcycle Rally since its establishment in 1981. Every August, the Buffalo Chip brings together the world’s largest gathering of music and motorcycle fans, with visitors from all 50 states and over 20 countries. It remains one of the world’s most televised and longest-running independent music festivals. The Chip advances the Sturgis Rally by being home to the Sturgis Rally Information Center™ and the official sponsor of the Official Sturgis Rally Registration

2024 Sturgis Buffalo Chip

Pre-Rally Party Jul. 29–Aug. 1
Rally Aug. 2–Aug. 11

2025 Sturgis Buffalo Chip

Pre-Rally Party Jul. 28–Jul. 31
Rally Aug. 1–Aug. 10

Contact Us

Cody Ertman
[email protected]
Office: 605-347-9000