2023 Sturgis Rally Concerts

Monday, July 31-Thursday, Aug. 3, 2023 – Bikini Beach Pre-Party

Blow through the gates of the Buffalo Chip four whole days before the festival’s official rally kickoff date to nab your favorite camp spot, watch the festival spring to life and rock out to nightly concerts on the Bikini Beach Stage!

Buffalo Chip Official Sturgis Rally Kickoff - Friday, Aug. 4, 2023

There’s no such thing as being fashionably late when it comes to the Sturgis Motorcycle Rally. This party begins with a bang on Friday, Aug. 4 at the no. 1 Sturgis Rally destination—the Sturgis Buffalo Chip! Parade through the Chip’s legendary amphitheater for the Buffalo Chip Official Sturgis Rally Kickoff. Experience the spectacle of magnificent machines and famous faces making their grand entry down Buffalo Chip Main Street. The festivities continue into the evening with live entertainment on the main stage, the International Bikini Team and more!

A long-running and favorite tradition is returning when the self-proclaimed Sturgis Buffalo Chip house band, Lynyrd Skynyrd, come home to rock the Wolfman Jack Stage to celebrate the band’s 50th anniversary. When the godfathers of southern rock rain down their fan-pleasing sound on Sunday, Aug. 6, you won’t want to be anywhere except right in the heart of the world’s best biker venue seeing the world’s best biker band.

Launch your party into overdrive with one of the most celebrated progressive rock bands of all time! These mind-blowing musicians will fill the air with their massive prog/arena rock sound on Monday, August 8, 2023 following coheadliner REO Speedwagon, you’ll be having The Best of Times when they do!

Take a trip down memory lane back to the good old days as you bask in the nostalgic glow of lighters waving in unison to the sounds of some of the biggest hits to fill arenas in the ‘70s and ‘80s. Whether you’ve been attending their shows for 30 years or you’re a brand-new fan, when chart-topping classic rock favorites REO Speedwagon hit the Wolfman Jack Stage ahead of coheadliner Styx, you won’t be able to fight the warm, warm and fuzzy feelings anymore

Like a double shot of straight bourbon, the sounds of Whiskey Myers will go down smooth and fire up your night when they make their Sturgis Buffalo Chip debut. This genre-bending six-piece has been thrilling live music fans since their formation in 2007, with more than 3,000 high-energy performances under their belts. Don’t miss your chance to hear popular songs like “Ballad of a Southern Man,” “Stone,” “Broken Window Serenade” and more when they set foot on the Wolfman Jack Stage for the first time.

Boogie down to snarling slide guitars, ballsy, bluesy saxophone lines, thundering rock-solid rhythm and the Bad to the Bone bark of one of blues-rock’s biggest, baddest dogs. Legendary blues-rockers George Thorogood and the Destroyers are Movin’ On Over to the Wolfman Jack Stage prior to a performance from Whiskey Myers, and when they do, you’ll be feelin’ so nice, you’ll be lovey-dovey.

Want to be the first to find out what Sturgis Rally concerts and entertainment will be rocking the Chip in 2023? Be sure to sign up for the Sturgis Rider® Newsletter to get the announcements before anyone else. And if there’s a band you’re dying to see, click “Request a Band” and shoot us their name in the comments section on that page!