Sturgis Buffalo Chip® Family and Crew

Rod “Woody” Woodruff

President and CEO

Carol Woodruff

CFO / Box Office

Daymon Woodruff

Executive Vice President

Toni Woodruff

Vending & Biker Belles Director

Robert Pandya


Steve Owen

Main Stage & Facilities Director

James Walczak

Operations Director

Mike Kilmer

Technology & IT Director

Shirley Wetz

Customer Service Manager

Kathy Ruff


Brad Schneck

Multimedia Director

Mary Panerio

Marketing & Showcase Stage Director

Cody Ertman

Media & Public Relations

Brianna Weber

Graphic Design & Multimedia

Kris Sammons

Assistant-Commercial Strategy & Alliances

Bill Reichert

Grounds Crew

Ozzie Slusser

Grounds Crew

Meri Remick

Bar Director

David Kezar

Bar Manager

Bonnie London

Fenske Park Manager

Sharon Ell

Catering Manager

Jay Russell

Sanitary Facilities Manager

Greg Smith

Sales & Freedom Celebration

Marilyn Stemp

Bike Shows & Industry Consultant

Want to join the Sturgis Buffalo Chip family? You can! The Chip is always seeking fun, talented and hard-working folks to be part of the team. Check out available positions and fill out an application here.

Sturgis Buffalo Chip founder Rod Woodruff and son Daymon in 1979

2023 Sturgis Buffalo Chip

Pre-Rally Party Jul. 31–Aug. 3
Concerts Aug. 4–Aug. 13

2024 Sturgis Buffalo Chip

Pre-Rally Party Jul. 29–Aug. 1
Concerts Aug. 2–Aug. 11

2025 Sturgis Buffalo Chip

Pre-Rally Party Jul. 28–Jul. 31
Concerts Aug. 1–Aug. 10

Contact Us

Cody Ertman
[email protected]
Office: 605-347-9000