Fast Facts

  • President and CEO:  Rod Woodruff
  • Founded 1981
  • The Sturgis Buffalo Chip® is the Largest Music Festival in Motorcycling®, the world’s first and leading entertainment destination for the motorcycle enthusiast.
  • The venue’s high-profile, nine-day festival, known as The Best Party Anywhere®, remains one of the world’s most televised and longest running independent music festivals.
  • Located three miles east of Sturgis, SD on 600 creek-fed acres, the Chip offers multiple stages of entertainment, a swimming hole, bars, mouth-watering food, showers, cabins, RVs, camping and more to visitors traveling from all corners of the world.
  • Guests from all 50 states and 22 countries have the freedom to party and play while experiencing world-class concerts, outrageous events, moving freedom celebrations, thrilling powersports, charity events, and more.
  • The Chip’s concerts are free with camping. More details are available at

2024 Sturgis Buffalo Chip

Pre-Rally Party Jul. 29–Aug. 1
Rally Aug. 2–Aug. 11

2025 Sturgis Buffalo Chip

Pre-Rally Party Jul. 28–Jul. 31
Rally Aug. 1–Aug. 10

Contact Us

Cody Ertman
[email protected]
Office: 605-347-9000