Sturgis Buffalo Chip Adds More “Rock ‘N’ Roll” to the 2024 Festival Lineup

About the Sturgis Buffalo Chip
The Sturgis Buffalo Chip® is the award-winning leader in music and motorcycle lifestyle experiences. Hailed as The Largest Music Festival in Motorcycling® and The Best Party Anywhere®, it has been the epicenter of the annual Sturgis Motorcycle Rally since its establishment in 1981. Every August, the Buffalo Chip brings together the world’s largest gathering of music and motorcycle fans, with visitors from all 50 states and over 20 countries.

Multi-Platinum Rockers Added to Jelly Roll and Kid Rock Led Sturgis Buffalo Chip Summer Festival Lineup

Multi-Platinum Rockers Added to Jelly Roll and Kid Rock Led Sturgis Buffalo Chip Summer Festival Lineup

Sturgis, SD (January 25, 2024): The Largest Music Festival in Motorcycling® expands the 2024 Sturgis Rally concert lineup with a performance from the multi-platinum selling hard rock force Theory of a Deadman Wednesday, Aug. 7. Theory of a Deadman joins an exciting Sturgis Rally lineup that includes Jelly Roll, Kid Rock, Travis Tritt, Aaron Lewis and many more yet to be announced. Passes are available now at BuffaloChip.com.

The Morning Ride™ Daytona is Back to Celebrate Women’s Empowerment and Mentorship

Sturgis, S.D. (December 22, 2023): The Sturgis Buffalo Chip Biker Belles is continuing a dynamic collaboration with Harley-Davidson for the third annual The Morning Ride Daytona, an empowering event celebrating women in motorcycling and raising funds for charitable causes at the 83rd annual Daytona Bike Week. Held on March 6, 2024, this event offers a unique opportunity for participants to join a guided motorcycle journey led by Ride Co-Captains Ellie Rains and Brandi Moya, alongside other influential women in the motorcycle industry. 

Sturgis Buffalo Chip to Host “Best Party Bar” and “Spirit of the Chip” Award at AIMExpo 2024

Sturgis, S.D. (December 22, 2023): The Sturgis Buffalo Chip Biker Belles is continuing a dynamic collaboration with Harley-Davidson for the third annual The Morning Ride Daytona, an empowering event celebrating women in motorcycling and raising funds for charitable causes at the 83rd annual Daytona Bike Week. Held on March 6, 2024, this event offers a unique opportunity for participants to join a guided motorcycle journey led by Ride Co-Captains Ellie Rains and Brandi Moya, alongside other influential women in the motorcycle industry.