The World’s Largest Music Festival in Motorcycling®, The Sturgis Buffalo Chip®, Plugs into ReverbNation Bands for Second Consecutive Year

(Sturgis SD – January 26, 2017)   The Sturgis Buffalo Chip®, which is celebrating it’s 36th Anniversary this year, has tapped ReverbNation for the second consecutive year to provide bands for its stages during the annual motorcycle and music festival Aug. 4-12, 2017.   Five ReverbNation bands will join headliners on the Buffalo Chip’s stages for “The Largest Music Festival in Motorcycling.”

ReverbNation is now the preferred submission platform for The Sturgis Buffalo Chip®, which over the years has featured performers as diverse as Aerosmith, Kid Rock, Miranda Lambert, Social Distortion, Jason Aldean, Stevie Nicks, Lynyrd Skynyrd, Cheap Trick and The Allman Brothers, to name a few.  Established in 1981, the popular entertainment destination for motorcyclists is one of the world’s most televised and longest-running independent music festivals.  ReverbNation artists interested in the chance to perform at The Sturgis Buffalo Chip can submit now right here.

ReverbNation provides more than 4 million artists with exciting opportunities and promotional tools to help them achieve their career goals.  ReverbNation’s curation-at-scale capability enables the company to identify bands among its members who are ready for high profile opportunities and empowers partners like the Sturgis Buffalo Chip to discover emerging talent and build a diverse lineup year after year, while tapping into the millions of music fans who regularly visit

“ReverbNation has a wealth of incredibly talented artists,” said Rod Woodruff, Sturgis Buffalo Chip President.  “They have a proven track record of delivering artists that live music fans love, and we’re very excited to again be working with them this summer.”

“Last year’s bands had an incredible time performing for the crowd at the Sturgis Buffalo Chip,” said Lou Plaia, Co-Founder/EVP Music Industry and Artist Relations at ReverbNation.  “It is truly a one-of-a-kind event and a meaningful opportunity for bands looking to build their careers. We are so excited to be participating again this year.”

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About ReverbNation
ReverbNation is the global leader in empowering independent Artists to advance their careers. Since its founding in 2006, ReverbNation has remained committed to putting more than 4 million Artists First through exposure to the music industry, connection to a worldwide audience, and access to powerful promotional tools.  With the introduction of the company’s Artist Development group along with its industry-leading talent identification capability, ReverbNation is positioned to play a pivotal role in the development of the next generation of successful Artists. For more information,  Follow ReverbNation on Twitter @ReverbNation.

About The Sturgis Buffalo Chip
The Sturgis Buffalo Chip® is the Largest Music Festival in Motorcycling®. It is the world’s first and leading entertainment destination for the motorcycle enthusiast. Established in 1981, the venue’s high-profile festival, known as The Best Party Anywhere®, remains one of the world’s most televised and longest running independent music festivals. Guests from all 50 states and 22 countries have the freedom to party and play while experiencing world-class concerts, outrageous events, moving freedom celebrations, thrilling powersports and more. Located three miles east of Sturgis, SD on 600 creek-fed acres, it offers eight stages of entertainment, a swimming hole, bars, mouth-watering food, showers, cabins, RVs, camping and more to visitors traveling from all corners of the world. The Chip’s concerts are free with camping. More details are available at

ReverbNation Contact:
John Vlautin
[email protected]

2022 Sturgis Buffalo Chip

Pre-Rally Party Aug. 1–4
Concerts Aug. 5–14

2023 Sturgis Buffalo Chip

Pre-Rally Party Jul. 31–Aug. 3
Concerts Aug. 4–13

2024 Sturgis Buffalo Chip

Pre-Rally Party Jul. 29–Aug. 1
Concerts Aug. 2–11

2025 Sturgis Buffalo Chip

Pre-Rally Party Jul. 28–31
Concerts Aug. 1–10

Contact Us

Cody Ertman
[email protected]
Office: 605-347-9000