We sifted through decades of music videos to pick one standout for each band on the 2026 Buffalo Chip lineup so far. Do you see your favorite?
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Behind the World’s Biggest Bike Show Series & Prestigious Motorcycle Exhibit: The Unsung Builders of Sturgis
The Sturgis Buffalo Chip’s Custom Series is the largest series of bike shows in the world, featuring 13 unique shows plus one dedicated motorcycle exhibit, Motorcycles As Art.
While the custom machines draw the crowds, it’s the builders, curators, and organizers behind the scenes who make it all happen. This is a look at the people who bring the shows to life — without the spotlight, but with all the passion.
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Meet the 2026 Sturgis Buffalo Chip® Poster Model Finalists
A record number of contestants stepped up, showed off and made it very hard to look away at the 2026 Sturgis Buffalo Chip Poster Model Search semifinals. With 55 contestants lighting up the stage at 707 Nightlife in Rapid City, the competition was fierce and the judges had their work cut out for them. Now, 27 finalists are moving on to the next round at Robbinsdale Lounge on May 2, 2026. Thanks to sponsors Twisted Tea, Cassio’s Tattoo Gallery, Mr. Liquor, Pepsi, Sailor Jerry, Sturgis Harley-Davidson and XROCK, one winner will walk away with over $18,000 in cash and prizes and a year in the spotlight representing the number one Sturgis Rally destination as the face of the Best Party Anywhere®.
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1982 to Today: The Buffalo Chip’s History Through Posters
It would’ve been hard to predict what the Sturgis Buffalo Chip® would be like today had you asked the first bikers who rolled through the gates in 1982. Back then the original By Bikers, For Bikers® event looked a bit more like a three-day keg party in a pasture, with a handful of bands and a few hundred friends.
The early days of the Best Party Anywhere® may have been small by today’s standards, but those who attended knew they had stumbled upon something special.
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6 Ways Anyone Can Get on Stage at the Sturgis Buffalo Chip®
It doesn’t matter if you’re the next Hendrix, can burp your ABCs or are simply riding a streak of luck. There’s a way for anyone to get on stage at the Sturgis Buffalo Chip. If you’d like to walk in the very footsteps of some of the most legendary names in music and spend a moment in the spotlight make sure you check out these five simple ways that can land you a spot on the Chip stage.
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Buffalo Chip Through the Decades: A Photo Journey
Come along for the ride through the Buffalo Chip’s 45 years with photos that capture the heart, soul, and debauchery.
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Sweet Home Sturgis Buffalo Chip – Lynyrd Skynyrd Returns Home to the Stage Built for Them
Find out why Lynyrd Skynyrd is responsible for the existence of the stage that put the Sturgis Rally on the map and paved the way for decades of legendary rock bands to perform on it.
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Inside the Miss Buffalo Chip Contest with Two-Time Winner Gabriela
If you’ve ever been to the Chip during rally week, you’ve most certainly heard the roar of the crowd in front of Wolfman Jack Stage when the Miss Buffalo Chip contest kicks off. The women who step on stage bring the confidence and charisma to put themselves out there and compete to be crowned Miss Buffalo Chip. It’s wild, unforgettable and one of the most iconic events at The Best Party Anywhere®.
We caught up with one lovely lady who’s taken home the crown not just once, but twice, to get her take on what it’s really like behind the scenes, how she gets ready for showtime and why this contest is way more than just a bikini and a runway.
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The Legendary Voice of the Legendary Buffalo Chip: A Tribute to Hank Rotten Jr.
If you've ever been at the Sturgis Buffalo Chip and heard a voice ring out across the roaring crowd with, “You’re at the Legendary Buffaloooo Chiiiiiiiiiiiiiip,” then you've been personally introduced to a legend. That voice—equal parts grit, charm, and mischief—belonged to Hank Rotten Jr., the main stage emcee whose unmistakable presence helped define the Chip experience for more than three decades.
35 Bands That Could Rock the Sturgis Buffalo Chip’s Motorcycle and Music Festival
Securing bands for The Best Party Anywhere® is no easy feat.
It often takes the entire year before all the variables fall into place.
But the process always starts by listening to requests from fans like you.
Planning is currently underway, and lots of you have been asking about bands and listing ones you’d ride across the country naked in a blizzard to see perform.
The following is a list of 25 bands that fans like you have put on the Chip’s radar. Are these the bands you’d go nuts to see join the Sturgis Buffalo Chip lineup?
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