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A Message from Woody About the Sturgis Motorcycle Rally

Have you been relying on the news or, worse yet, the rumor mill to get your Sturgis Rally information? If so, there's a good chance you've been operating on old info or “alternative facts.” When it comes to something as important as a trip to Sturgis, it's best to get your intel straight from the source. And what better source than the rally's largest promoter, Rod “Woody” Woodruff, founder and president of the Sturgis Buffalo Chip®?!
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The Party that Couldn’t Be Stopped

Some things in life you can always count like clockwork. Every day the sun will rise. Every month your bills will come due. And every August bikers will flock to the Black Hills of South Dakota and the Sturgis Buffalo Chip.

During a year when everything became uncertain and so many plans unraveled, riders from around the country intended to stay that course no matter what. The Sturgis Motorcycle Rally couldn’t be stopped because there is no official owner of the rally. (Learn more about this controversial reality here.) Short of the National Guard posting up at the state borders, they were coming. They were free to attend. And the Sturgis Buffalo Chip had been preparing to host them.
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Camp Zero Doesn’t Live Up to the Sturgis Name

Over its 80-year history, the Sturgis Motorcycle Rally has earned a serious reputation with bikers around the world. If you ride, you know about it. And even if you haven’t made the trip yourself, you’ve heard enough stories to picture the scene. A sea of leather. Big-name concerts. Extravagant bikes with all the bells and whistles. This is what a lot of people expect when visiting venues around Sturgis. But anyone who checked out Camp Zero in 2020 knows that it fell way short of those expectations. Here’s why…
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One Ride You Must Take This Fall

When the colors start to change, bikers in cooler climates know that riding days are probably numbered. But with this sad news comes a silver lining, as Mother Nature saves one of her best motorcycle rides for fall. A group of seasoned riders unanimously singled out this ride when asked to share their favorite, and we compiled their experiences in the article “One Ride You Must Take Before You Die.” So with fall colors about to peak, we just had to take in the breathtaking scenery and exhilarating twists and turns for ourselves in order to bring you this stunning ride video:
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19 Weird Songs For These Weird Times

Music provides the soundtrack to our lives. From the bliss of traveling the open road on your way to the Sturgis Buffalo Chip® to the pain of being stabbed with a pencil by your significant other, there’s at least one song that perfectly captures virtually every aspect of our existence. However, “normal” has recently gone on vacation, and we’re exactly not sure when it will be returning. So in the meantime, check out this list of 18 freaky, funny and downright weird songs sure to give you a laugh during these weird times.
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Official 2019 Sturgis Buffalo Chip® Highlight Video

Summing up the Sturgis Buffalo Chip experience is no easy feat. From the moment you first ride onsite until you’re packing up to head home, you’re immersed in a whirlwind of stimuli. Nine days of killer concerts, action-packed racing and stunts, eye-popping custom bike shows, plus all the people watching, eye candy and outrageous party shenanigans provide a near sensory overload that’s difficult to distill into a digestible explanation for all your friends. Thankfully, you don’t need to be a master storyteller to convey your experience; you can just show them this video!
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Strange, Funny and Borderline Inappropriate Conversations Heard through a Sena

If you’ve been riding long, you probably know a couple hand signals to communicate with your friends while you’re on your bike. “Follow me.” “I gotta pee.” “Watch out for that turkey.” Basic stuff like that.

But what if what you want to share isn’t basic? Like “Your kickstand’s down” or some smack talk on the track like, “I bet you look sexy, but I wouldn’t know because you’re behind me.” What if something is making you laugh hard enough inside your helmet that you just want to share the laugh with a friend?
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Thoughts About You Worth Sharing!

The holidays are a time to give thanks for the good things in life, reflect on another year gone by and enjoy the company of our family. We’re all blessed to be part of an extended family of brothers and sisters across the globe. Although we can’t all be together to celebrate the season, this video from the Sturgis Buffalo Chip® is a heartfelt reminder that the acceptance, friendship and loyalty we give each other is truly a wonderful gift.
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Winterizing Your Motorcycle – Sturgis Rider® How-To Video Series

The end of fall can be a pretty lousy time of year for those who have to keep their bike parked over the winter. Returning your baby to the garage after one last teeth-chattering ride can be a pretty heartbreaking moment. But you shouldn’t let your sadness get in the way of your bike’s overall performance.

To make sure your bike will be ready to ride on the first warm day of spring, check out this video to learn the necessary motorcycle winterization steps from an expert.
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