How to Do Sturgis Vol. 3 – Answers to First Timer Questions About Anniversary Years

PUBLISHED ON MONDAY, JANUARY 13, 2020

In today’s world, the shelf life of just about everything has gotten shorter. Trends come and go quickly, and they apply to everything from the clothes you wear to the music on the radio, even the way you travel. So when you stumble upon something that has stood the test of time, it’s worth taking note

Few events in this world make it to an 80-year milestone, but it’s a patch the Sturgis Motorcycle Rally is about to earn. The buzz leading up to this historic anniversary event has gotten the wheels turning for motorcycle enthusiasts around the world, causing countless people to wonder…
Read more…

Spotlight: Women of The Wild Gypsy Tour

PUBLISHED ON SUNDAY, JANUARY 12, 2020

The rumblings have been present for some time now: there is a pack of wild women returning to the Sturgis Buffalo Chip for a moto culture event like no other.

The Wild Gypsy Tour is the first event of its kind in women’s motorcycling. It creates a place for women riders to combine the freedom of the past with the untapped spirit of the future at The Best Party Anywhere® during the Sturgis Motorcycle Rally.
Read more…

3 Popular Black Hills Rides You Can Take on the Wild Gypsy Tour

PUBLISHED ON WEDNESDAY, JANUARY 1, 2020

What stretches of beautiful backcountry and iconic landmarks are on your must-ride list? If doing Sturgis is in your sights, there are countless ideas worth adding to your itinerary.

Places like Mount Rushmore, Deadwood, Crazy Horse, Devil’s Tower, Pactola and Badlands National Park are a must for any rider who finds themselves in the Black Hills. Women riders looking to take the adventure to the next level can experience these rides and others as part of the women-only Wild Gypsy Tour. Here’s a preview of what you’ll experience on three of the rides!
Read more…

Courts Rule Sturgis Trademarks Are Not Owned By Sturgis Motorcycle Rally Incorporated

PUBLISHED ON THURSDAY, DECEMBER 12, 2019

Who owns the rights to “Sturgis”? After more than a decade of battling, there is finally a firm answer to this question—we all own it because it is in the public domain. This means that any business planning to use the words “Sturgis,” “Sturgis Rally & Races” or “Sturgis Motorcycle Rally” may do so without any fear of getting themselves into legal hot water.
Read more…

Tips and Tricks to Sharing a Busy Road

PUBLISHED ON WEDNESDAY, NOVEMBER 13, 2019

There’s nothing like getting ready to hit the road, turning the keys in the ignition, pulling out of the driveway… and immediately being hit with traffic. Talk about a buzzkill.

Bicycles, cars, pedestrians, scooters, motorcycles. Everyone seems to be going everywhere in every direction all at the same time these days. So, we have to learn how to share the road if we want to get to our destinations safely.
Read more…

Trimming the Fat from Custom Motorcycles in the 2019 Motorcycles As Art Exhibit

PUBLISHED ON WEDNESDAY, NOVEMBER 13, 2019

For the last 11 years, some of the world’s most meticulously crafted and elaborate custom motorcycles and related artwork have made their way to the legendary Buffalo Chip during the Sturgis Rally by way of the Chip’s Motorcycles As Art™ exhibit, curated by renowned motorcycle photographer Michael Lichter. The exhibit’s 2019 theme, “What’s The Skinny,” displayed the creations of nearly 40 custom motorcycle builders and artists and proved that thinking thin and minimal can produce some of the most breathtaking custom motorcycles. Check out some of the builders and bikes below to see for yourself!
Read more…

Avoid The Worst Camping Problems with this One Surprising Tool

PUBLISHED ON THURSDAY, OCTOBER 17, 2019

*thump*
What was that?

*THUMP-THUMP-THUMP*
Oh no…it’s RAIN!

You quickly spring into action, frantically pulling a GEICO poncho over your head while scrambling around the campsite to secure your belongings. As you scurry through the wet grass to cover your motorcycle seat, a gust of wind catches your open RV hatch, ripping it right off the hinges and hurling it into a neighboring campsite.
Read more…

Official 2019 Sturgis Buffalo Chip® Highlight Video

PUBLISHED ON THURSDAY, OCTOBER 17, 2019

Summing up the Sturgis Buffalo Chip experience is no easy feat. From the moment you first ride onsite until you’re packing up to head home, you’re immersed in a whirlwind of stimuli. Nine days of killer concerts, action-packed racing and stunts, eye-popping custom bike shows, plus all the people watching, eye candy and outrageous party shenanigans provide a near sensory overload that’s difficult to distill into a digestible explanation for all your friends. Thankfully, you don’t need to be a master storyteller to convey your experience; you can just show them this video!
Read more…

Strange, Funny and Borderline Inappropriate Conversations Heard through a Sena

PUBLISHED ON THURSDAY, SEPTEMBER 19, 2019

If you’ve been riding long, you probably know a couple hand signals to communicate with your friends while you’re on your bike. “Follow me.” “I gotta pee.” “Watch out for that turkey.” Basic stuff like that.

But what if what you want to share isn’t basic? Like “Your kickstand’s down” or some smack talk on the track like, “I bet you look sexy, but I wouldn’t know because you’re behind me.” What if something is making you laugh hard enough inside your helmet that you just want to share the laugh with a friend?
Read more…

Steal The Show: The Best Buffalo Chip Concert Moments Through the Lens of Jordan Axtman

PUBLISHED ON THURSDAY, SEPTEMBER 19, 2019

If you’re a music lover and avid concertgoer, then you’ve no doubt experienced THE moment– the moment that cements the experience in your memory forever. A sustained note. An otherworldly solo. A dynamic performer who’s in the zone. Losing yourself in the collective of fellow fans around you as you all sing together that chorus, that lyric, that melody line, whatever it is, that’s been instrumental in the soundtrack of your life and sends chills up your spine.
Read more…